Companies increasingly understand the important role played by localisation in the expansion of their business. While many have fully embraced the trend of going local to become global, there are a number of cases where poor attempts at localisation have created disastrous situations. These 4 localisation pitfalls are common, and should by all means be avoided.
You need the help of a professional language services provider to avoid these fatal mistakes. For help with your localisation project or perhaps just some advice and tips, feel free to contact the Vocabridge Localisation team.